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Kenmark Launches My Timex is…Campaign

Kenmark is launching a new campaign for its Timex collection: My Timex is… The campaign is an extension of Timex’s corporate campaign to show consumers the diverse offering of products available to fit...

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Younger Optics Introduces ADAGE Short Corridor Progressive Lens

ECP’s can now offer patients a progressive lens that fits into smaller, more fashionable frames, with some of the widest usable zones on the market! Younger Optics is pleased to announce the release...

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Eyewear Made to Meet the Needs of the 21st Century Male

When it comes to their eyewear, men cannot plainly compromise. Comfort, fit, durability and of course style all are priorities when choosing men’s eyeglass frames and designer sunglasses. When it comes...

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Do You Suffer From Computer Vision Syndrome?

When people work in front of computers for hours they can often develop blurry eyes and aching necks, it’s being called Computer Vision Syndrome. Will Bulka spends a big part of his workday online. “I...

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Kenmark Giving Away a Lilly Pulitzer Bicycle to One Lucky Customer!

The Kenmark Group is celebrating the release of a new collection of Fabu-Lilly frames in its Lilly Pulitzer collection with the following Show Specials for customers attending Vision Expo West: Enter...

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Just When You Thought You Knew Presbyopes: Introducing Trinity Spacia

Choosing a progressive lens is a difficult task these days with so many advancements in designing and manufacturing technologies. With today’s lenses, it’s as if there are no bad progressives. In...

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New Lenses Improve Every Aspect of Visual Performance in Chinese and Indian...

Essilor of America, Inc., the nation’s leading manufacturer of optical lenses, announces the launch of the first personalized lenses available in the United States designed to accommodate the specific...

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Progressive Design in the Digital Age

Is it the design of a building that makes it safe and livable or is it the way it is constructed? There was nothing wrong with the process used to build the Tower of Pisa. However, the design did not...

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Marchon3D and Younger Optics Announce Prescription 3D Lens Collaboration

Marchon3D™ announced its joint collaboration with Younger Optics to develop and offer prescription 3D lenses. “For the past year, Marchon3D and Younger Optics have been engaged in technical...

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Safilo Announces the Launch of CARRERA X-cede

Safilo USA announces the launch of CARRERA X-cede – powered by NXT lens technology – one of the most technologically advanced color enhancing polarized lens offerings in the marketplace, now available...

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AugenSOL Photochromic Lenses: A New Brand of Photochromic Performance

Introducing AugenSOL Photochromic Lenses, a unique combination of Augen High Definition lens design technology and the most advanced photochromic hard resin optical material available today. Now you...

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Vintage Inspiration—The New CARRERA 5530 and 6630

In the wake of the big iconic eyewear success inspired by the stylistic heritage of the brand, CARRERA again delves into its past and presents two models which are sure to be incredibly successful....

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Optical Laboratories Association Reveals 2011 Awards of Excellence Nominees

OLA announced the list of final nominees for the 2011 Awards of Excellence. “OLA believes it is important to recognize the Ophthalmic Industry suppliers who have made an outstanding contribution to the...

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Seiko Announces Surmount Free-Form Lens Now Available In Additional Materials

Seiko Optical Products, the global leader in digital ophthalmic lens technology, announces their Surmount Internal Free-Form lens is now available in 1.50 plastic and 1.59 polycarbonate materials....

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Seiko Optical Extends Its Free-Form Product Offering With New SEIKO Surmount Ws

Seiko Optical Products of America, the pioneer and global leader in digital ophthalmic lens technology, extends its free-form product offering with new SEIKO Surmount Ws (Wide & Short), 100%...

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PERFECTA Freeform—A Perfect Balance Between Different Visual Regions, High...

Introducing the new PERFECTA digital backside freeform progressive available exclusively from Midwest Lens. This progressive features a back-side aspheric design with a spherical front surface to...

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Midwest Lens Introduces The New Perfecta Professional Freeform Lens

A solution for professionals who require an intensive use of the near and intermediate vision. The Perfecta Professional, available only from Midwest Lens, is a solution for those patients who require...

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Perfecta Transitions Vantage Lenses Now Available Exclusively From Midwest Lens

There are clear lenses that darken. There are sunglasses that are polarized. But never before have everyday eyeglass lenses been able to both darken and polarize in bright, outdoor light. Introducing...

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Midwest Lens Introduces New Freeform Lens—Perfecta with Camber Technology

Digital processing is perhaps the most significant and exciting technological development our industry has seen in recent years. While there are many advantages to this technology, there are also some...

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Vision-Ease Lens Adds D28 Bifocals to ChangeRx Photochromic Line

To deliver advanced and affordable photochromic performance to a wider variety of prescriptions, Vision-Ease Lens announces expansions to its ChangeRx line of plastic photochromic lenses. The new...

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